The promoter’s decision in respect of all matters to do with the competition will be final and no correspondence will be entered into. My grandfather and the Matlow brothers thought it would be a better place to be than London for the duration of the war,' says Jeremy. 'But the company became so embedded in the community and so reliant on the local workforce we are still here, 83 years on, with 550 employees. I think we can say now the move is permanent.' Insofar as is permitted by law, the Promoter, its agents or distributors will not in any circumstances be responsible or liable to compensate the winner or accept any liability for any loss, damage, personal injury or death occurring as a result of taking up the prize except where it is caused by the negligence of the Promoter, its agents or distributors or that of their employees. All entrants’ statutory rights are not affected. The vision in 2012 was to double the size of the business by 2020 and we nearly achieved that when the pandemic came along. Squashies has been transformational and is now our biggest brand and number one in the UK sugar confectionery (non-chocolate) sector.' Twenty per cent of Swizzels' output is exported. 'We have markets in Ireland, Germany, the Nordic countries, Austria, Switzerland, the Middle East, America, Canada...' Our heritage is really important to us and is paramount if we ever need to change our recipes such as in 2008 when we removed artificial colours from our products. We take great care in sourcing ingredients that keep the taste of the products as people remember them. Our customers say our sweets taste just the way they always have.'

Not only have many Swizzels favourites been adored for decades, but they’re still finding new ways to add excitement to your shelves with new treats and thrilling variations of beloved flavour combinations. Many of their lines are suitable for everyone, too. You’ll find numerous of the best-selling Swizzels sweets are vegan, vegetarian or halal – often more than one! So you can be confident that there really is a Swizzels line for everyone! Don’t be SCARED this Halloween. Be prepared with Swizzels! Discover all your favourites this spooky season. Swizzels Matlow goodies are the taste of childhood and include Rainbow Drops, launched in 1930 when they were sold in paper bags for 1d; Fizzers, the original compressed fizzy sweet and Parma Violets, the delicately perfumed sweets first marketed as breath fresheners for drinkers and smokers and frequently sold in pubs. One of the most creative and revered brand in the world of confectionery, Swizzels have been putting smiles on faces through their awe-inspiring treats since 1928. They’ve been making iconic treats from the early days, too, with Rainbow Drops and Fizzers being among their very first hits with sweet lovers and have truly stood the test of time. Right across the Swizzels family, there is a creative concoction of flavours, fun texture and a clear passion for confectionery that appeals to people of all ages.The Swizzels story began 90 years ago in London, when David Dee, maker of fizzy tablets, joined forces with Alfred and Maurice Matlow, purveyors of jellies and chews. Swizzels in New Mills had been dubbed the Factory of Love, because of the many employees who have met and found romance at the factory In 2013 One Direction teamed up with Swizzels to make One Direction Love Hearts with 30 themed messages chosen by Love Heart fans.

The production of a Love Heart with the embossed message and edible ink remains a secret and is unique to Swizzels

Employees of Swizzels Matlow Limited or their family members or anyone else connected in any way with the competition or helping to set up the competition shall not be permitted to enter the competition. The competition is open to residents of UK and ROI only.