Models display creations from Issey Miyake’s spring/summer 2023 men’s collection during Paris fashion week in June. Photograph: Mohammed Badra/EPA

Mikyake saw technology as a solution to the problem of overproduction, with one such solution the late 90’s “One Piece of Cloth” idea (later known as A-POC) which pioneered the idea of making clothes out of a single tube of fabric, cutting down and waste and showing exactly what could be done with a knitting machine, a computer and the right knowhow. Indulge your senses with our range of classic, minimalistic scents for both men and women inspired by the iconic fashion house. From the fresh and invigorating L’Eau d’Issey for her, to the bestselling L’Eau d’Issey Pour Homme*, there is a fragrance to suit every personality and occasion. A keen sportsman, function became the linchpin of Miyake’s work. His most famous and most affordable clothes, the Pleats Please line, was launched in 1993 as a retort to the price and unwearability of high-end fashion.

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The show, titled “A Form That Breathes,” promised a collection that moved with life. It wants to envelop the body not to constrain, but to become a part of oneself, not confining you physically or mentally. It’s an apparent thread throughout the Issey Miyake universe, a world of clothing that’s continually shape-shifting and playing with life around it, its forms often springing into action when being worn. OCCASIONS: Outdoor gatherings, gym, office, casual, holidays, vacations. This is an office-friendly fragrance.

Miyake went on to New York in 1969 as an assistant for Geoffrey Beene, to learn about mass production. But in 1970, another bout of radiation-related disease returned him to Tokyo for treatment, where friends loaned him the money to start Miyake Design Studio. In his remarkable first show in Tokyo, a model stripped off many layers until nude, a scandal that alarmed his sponsors and made clear his originality. Born in Hiroshima in 1938, Miyake studied graphic design at the Tama Art University in Tokyo. But piqued by the crossover between disciplines, he pivoted to fashion and moved to Paris to become an apprentice to Guy Laroche and eventually work for Hubert de Givenchy around the time Audrey Hepburn was wearing his dresses. Step into a world where timeless elegance meets modern innovation with Issey Miyake Fragrances. Discover an olfactory journey like no other, where each scent is a testament to the brand’s iconic style and unwavering commitment to sustainability.Growing up just outside Hiroshima, Issey Miyake witnessed the atomic bomb explosion in 1945 in his city, aged 7. His mother died three years later, after being badly burned, and he suffered from radiation-related diseases. Photograph: Kim Kyung Hoon/Reuters This really reminds me of Versace Man Eau Fraiche and indeed has saved me from purchasing a new bottle of that as it gives me the exact same vibe - Eau Fraiche might have a bit more depth to it but at this price I ain't gonna argue. After witnessing the 1968 student protests, Miyake became disenchanted by an industry designed to dress only the wealthy. It was this interest in fashion as art and function, democratic but aesthetically pleasing, which led him to establish the Miyake Design Studio in 1970, and show his first very wearable collection in New York in 1971. One of his earliest pieces was a jersey body, hand-painted using traditional Japanese tattoo techniques. After graduating from the department of graphic design at Tokyo's Tama Art University in 1964, Miyake moved to Paris, where he worked under Guy Laroche in 1966 before decamping to Givenchy two years later. Following a stint with the American designer Geoffrey Beene, Miyake founded his eponymous design studio in Tokyo in 1970, introducing his first collection in New York a year later and debuting at Paris Fashion Week in 1973. Miyake kept the sorrows of his childhood private until 2009, and remained secretive about his personal life: his closest companions were his work collaborators, especially the studio president, Midori Kitamura, a former model.

The scent is soooo good. The mid accord of pineapple-nutmeg is surprising. Very fresh citrusy fruit well balanced balanced with spices, cypress and vetiver. Issey Miyake’s SS23 collection can be seen in the gallery above, sitting alongside more Paris Fashion Week SS23 content across Hypebeast. In 1973, he began to show in Paris, distinctively different from other Japanese designers arriving there. His regular collections of sculptured, high-end clothes were spectacular, but the real fun came with a change of focus to volume production ready-to-wear lines through the 1990s. They brought him nearer his ideal, unfashiony customers. DISLIKE RATING: 4/10. The fragrance is very bitter, the cypress and vetiver are strong and give the fragrance a classy vibe.In a rare 2009 op-ed for the New York Times, Miyake recounted just how much that day, and his mother’s subsequent death, informed his creativity. “I have tried, albeit unsuccessfully, to put them behind me, preferring to think of things that can be created, not destroyed, and that bring beauty and joy. I gravitated toward the field of clothing design, partly because it is a creative format that is modern and optimistic. A star-like creation for Issey Miyake during the 1999-2000 autumn-winter ready-to-wear collections. Photograph: Pierre Verdy/EPA Above all, he had unusual respect for materials derived from fossil fuels, seeing plastic, nylon and all the polys not as cheap disposable substitutes for natural substances, but as themselves having unique properties – polyfibres he developed with adventurous manufacturers were machine-washable, uncrushable, stretchy and kind to skin. Hi-tech production processes reduced yarn as well as fabric waste; his garments were visually timeless and made to last physically. Miyake never thought of hydrocarbons as infinite resources to burn. Their complex chemistry and potential uses were precious – the heat of long-gone suns made clothes and ingredients for his water-themed perfumes, starting with L’Eau d’Issey in 1992. In the 21st century, his Tokyo Reality Lab recycled plastic bottle tops into durable, wearable cloth. All in all, the best part is the mouth-watering scent. I think it's disctintive and different from the mainstream fresh citrus offerings in the market. Reminds me a lot of Dior Homme Cologne. Both are very good, but I pretty much prefer this one, it's more complex to my nose.