The brand was initially created with the intention of producing distinctive and affordable watches made from Swiss components. The name Accurist suggests an accurate wristwatch while also being recognisably English. The couple launched this new brand from their shop in Clerkenwell, London. Earrings, belly bars and other items of pierced jewellery cannot be returned unless the tamper seal or sealed bag is still intact

The watches are of course, made in the far-east, but there's an elevated sense of trust that the watch will be above par when the company behind it has heritage. What I like is that it takes that straightforward slim case - without crown guards - and adds a textured and colourful dial. The hands and indices are plain and the text on the dial is kept to a minimum. So I had been pondering a Pagani design or other similar watches. But when I had the money in my hand my heart took me down a different route.

Hi, I just wondered if you know anything about womans accurist watches. I have inherited a womans bracelet watch labelled as GD1820 but can’t find anything about it. Again, I’d like to present another retro-styled piece. This time the watch has a barrel case - a shape little used on modern watches.

Accurist is a British watch brand owned by Time Products Ltd - the company that also owns Sekonda and Limit watches. Until 2014, Accurist was a family-run business, having been founded in the 1940s by a husband and wife team. Although no longer family-owned, the brand is still in British hands - now held by Marcus Margulies, owner of Sekonda and Limit. Having launched the Old England line worldwide in 1967, the company created a US showroom and then a Swiss office a year later. Accurist was truly an international brand, with a foot in the United States and a base in La Chaux de Fonds - the heart of Swiss watchmaking. They don’t represent the extreme value for money of a Russian brand like Vostok, or a Chinese homage brand such as Corgeut. But when compared with other brands on the high-street, particularly the fashion brands, they stand up well against the competition.Having sung the praises of the Retro Racer, with its vintage-style case and reverse panda dial, I find myself even more drawn to this model. In many ways, the two watches are similar. They share a common colour palette, chronograph features and a general retro vibe. Where the 7270 model is typical for a desk diver and has the features needed for diving, this watch looks like it is designed for watersports. They both have their place in a watch collection, but this latter is the better of the two options if you want your sports watch to look like it was designed for sports. In terms of specifications, it is once again a fairly simple watch. Quartz powered, 40mm wide and with a mineral crystal. At the risk of repeating myself, the appeal is in the design and the price. On first impressions the Retro Racer 7367 is both handsome and elegant, as well as eye-catching in it's retro departure from conventional round watch cases. By the 1960s the company’s sub-brand, Old England, was seen as a desirable addition to the wardrobes of the country’s fashionable youth. Accurist expanded internationally, opened a showroom on the US and offices in the heart of Switzerland’s watch industry.