When the World Came to Westwood: The Fowler Museum at 50". UCLA Magazine . Retrieved March 21, 2020.

History [ edit ] A pre-2010 Southern Comfort bottle with its label showing an illustration of Louisiana's Woodland Plantation. The label was redesigned in 2010. [6] Southern Comfort is a smooth, sweet, easy-drinking experience every time. So what is this magical elixir known as Southern Comfort? You would be excused if you assumed this was bourbon or whiskey.Southern Comfort was created in New Orleans, Louisiana in 1874 by a bartender named Martin Wilkes Heron. Heron originally named his liqueur Cuffs & Buttons. Depending on which version of history you believe, this was either a reference to the ingredients he used for the infusion — citrus peel (cuffs) and cloves (buttons) — or a nod to another popular liqueur of the time, Hat and Tails.

It has the same golden brown color, the same type of bottle, and is probably found in the same section as bourbon in your local liquor store. Southern Comfort is something different. Also seasonally available through various retailers is Southern Comfort-branded eggnog. These currently include two variations of eggnog flavors, Traditional and Vanilla Spice. The Traditional flavor is usually available in oneUSqt (0.95L) and one-half US gallon (1.9L) sizes. These eggnog products contain no alcohol. [14] [15]Not many drinks can match the feeling when you’re enjoying Southern Comfort but if you need another whiskey liqueur or bourbon there are some options available. The singer-songwriter was famously a fan of Southern Comfort and regularly appeared on stage with a bottle in hand. To thank her for the free publicity, Southern Comfort bought Joplin a lynx fur coat and matching hat.

Southern Comfort Product Listings 2019 Walmart. Retrieved November 28, 2019, from https://archive.today/20191127191243/https://www.walmart.com/search/?query=southern%20comfort. This drink was called Cuffs and Buttons. While this isn’t necessarily a bad name for a drink, it doesn’t have the ring to it that Southern Comfort does. The name was eventually changed, and that wasn’t all. In the United States, Southern Comfort is available as 42 US proof (21% ABV), 70 US proof (35% ABV), 100 US proof (50% ABV), and in Australia it is 60 US proof (30% ABV). Varieties including additional flavorings, such as lime and caramel, were introduced by Brown–Forman in the latter years of their ownership, but were discontinued by Sazerac. [5] Eggnog products [ edit ]

For many years SoCo didn’t even contain whiskey.

Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie. The origin story of the brand, like all good origin stories, is shrouded in the mists of time, and as will become apparent, somewhat contradictory. For many years Martin Wilkes Heron was believed to have created Southern Comfort in Memphis in or around 1890. Census records and directories appear to show that Heron had lived and worked in St Louis, possibly as a store porter and later clerk, and definitely from 1883 in the liquor business working for A M Hellman & Co, one of the largest companies in the Southern states, “renowned” according to the press, “for its best brands of whiskey” (Heron was an old friend of Lewis Hellman, and would return to St Louis from Memphis to act as a pall bearer at his funeral in 1901). The post war years saw grain supplies to distillers further disrupted by the demands of the Marshall Plan to send foodstuffs to a hungry Europe ravaged by war – some, including Merchants Distilling, used potatoes to distil alcohol. New and old grain based whiskey was in increasingly short supply. In spite of these potential obstacles sales of Southern Comfort continued to grow apace during the war years, and one might speculate that the introduction of the new 1941 war-proof formulation was when whiskey was first dropped from the Southern Comfort recipe to be replaced by grain neutral spirit and a whiskey flavouring, a fact that only became general public knowledge following the acquisition of the brand by Sazerac in 2016.