In 2008, LU launched the Harmony program in partnership with local farmers, with the aim of growing wheat in a more sustainable way Le Petit Beurre takes inspiration from the first LU biscuit ever made – the Véritable Petit Beurre – offering a signature taste, it’s a deliciously buttery biscuit with a hint of salt. Its iconic oblong shape took inspiration from French tea mats used at the time. The additional design flourishes carefully reflect the calendar year: 4 corner ears for the four seasons, 52 teeth for each week of the year and 24 indents for the 24 hours of each day Le Petit Chocolat combines the biscuit with an “indulgent” layer of milk chocolate, while Le Petit Citron is billed as having a “delicate lemon flavour”. Top 10 Chocolates Top 15 Chewing Gums Kinder’s Product Range Nutella’s Product Range Ferrero’s Product Range Kit Kat Range Cadbury Range The Lu bakery was created in 1846 in Nantes, France from the union of two bakers. To this day, we still bake tasty and high quality products based on traditional recipes using quality ingredients.

Mondelez to bring French biscuit brand Lu to the UK

First came the Véritable Petit Beurre, the biscuit which started it all and inspired Le Petit Beurre. Its iconic oblong shape took inspiration from French tea mats used at the time. The additional design flourishes cleverly reflect the calendar year – 4 corner ears for the 4 seasons, 52 teeth for each week of the year and 24 indents for the 24 hours of each day. Celebrated French biscuit brand, LU, can reveal that it is launching four delicious biscuit varieties in the UK. Une portion de fruits." Attention, une portion de banane n'est pas la même chose qu'une portion de pomme. On considère comme portion la quantité de fruits qui tient dans le creux de la main. Par exemple, une portion de fruit = une demi-banane, une pomme, une poire, 6 ou 7 fraises...", indique notre interlocutrice.

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Soon the others followed – Le Petit Chocolat combines simplicity and tastiness by pairing the crunchy Petit Beurre with an indulgent layer of milk chocolate. This biscuit features the famous ‘Petit Ecolier’ (little schoolboy) figure, moulded into the chocolate and designed by celebrated French designer, Firmin Bouisset. French biscuit brand LU is finally available in the UK. Anyone who has holidayed in France will likely be familiar with the delicious biccies, and now the iconic brand is launching four varieties in UK supermarkets, for the first time. Thanks to the excellence of Lefèvre-Utile’s recipes, the biscuits factory gained a stellar local reputation. In 1882, LU even won the gold medal during the Nantes Exhibition.

Biscuit brand LU brings traditional flavours of France to UK

Made with “simple, authentic ingredients” and inspired by traditional French recipes, just one bite would “transport customers to a sun-dappled square in rural Provence”, said Lu. LU’s story begins in 1846 and in true French style, romance played a key role in their creation. In the city of Nantes, Jean-Romain Lefèvre and Pauline-Isabelle Utile fell in love over their shared passion for baking and their desire to make the most delicious biscuits. Putting the first initials of their surnames together, LU was born.A lot of love goes into our biscuits and every recipe has stood the test of time. They bring something special to the table, each with their own delicious flavour. French biscuit brand LU is bringing a flavour of France to the UK with the launch of four delicious biscuit varieties - to coincide with National Biscuit Day celebrations. Carefully crafted to offer biscuit lovers a quintessential taste of France with every bite, the treats use simple authentic ingredients to mirror the original creations. Wheat Flour 45 %, Sugar, Palm Oil, Brown Sugar 9.5%, Fructose-Glucose Syrup, Liquid Whole Egg, Brown Sugar Syrup, Raising Agent (Sodium Carbonates), Colour (Caramel E150a), Glucose Syrup, Cinnamon 0.2 %, Salt, Flavouring Nutritional Information The LU bakery was created in 1846 in Nantes, France from the union of two bakers. To this day, we still use many of the traditional recipes and quality ingredients to ensure we are baking tasty and high quality products. Reminiscent of brandy snaps , they have a rich taste and crisp bite, if you like the continental spicy biscuits you will enjoy these.

Le Petit Biscotte Crunchy Cinnamon and Brown Sugar Lu Le Petit Biscotte Crunchy Cinnamon and Brown Sugar

LU’s story begins in 1886 when founders Jean-Romain Lefèvre and Pauline-Isabelle Utile fell in love over their shared passion for baking and their desire to make the most delicious biscuits. Putting the first initials of their surnames together, LU was born. Le Petit Chocolat, Le Petit Beurre, Le Petit Biscotte, and Le Petit Citron will offer customers a quintessential taste of France to enjoy at home. With simple, authentic ingredients and inspired by traditional French recipes, just one bite will transport customers to a sun-dappled square in rural Provence.Le Petit Beurre is a modern take on the brand’s first-ever biscuit, Véritable Petit Beurre, whose oblong shape took inspiration from French tea mats usedin 1880s, when the brand was founded. Encapsulating the romance of the French, bakers Monsieur Lefèvre and Mademoiselle Utile put the first initials of their surnames together to create LU. This celebration of passion remains in every LU biscuit made since 1846, transporting consumers to a sun-dappled square in rural Provence. Le Petit Citron brings a soft texture and delicate lemon flavour to the range and last but not least is Le Petit Biscotte. This biscuit pairs the subtle flavour of brown sugar and cinnamon with a rich crunchy texture. Paired with a hot chocolate, it’s a match made in heaven! Charlotte Parkes, Senior Brand Manager at LU said in the press release: "It’s not every day that you can say you’ve worked with a French icon. LU’s range are a real treat and are sure to be a hit with biscuit lovers in the UK. With these 4 varieties, we bring something truly unique to the tea table – each with their own irresistible flavour, these are recipes that have more than stood the test of time."