In 2007, Jay-Z became a brand ambassador for the vodka brand, which had been struggling to sell 40,000 cases in its first few years on the market. In December 2007, the commercial for Cîroc had Sean Combs calling the drink the "official vodka of New Year's" after brand became official sponsor for Cîroc The New Year event. [21] Describing his ambassadorship of the brand, Combs sometimes jokingly refers to himself as "Cîroc Obama". Combs's brand evangelism improved sales substantially; [3] By 2014, the brand was selling more than two million cases per year. [20] [22] a b c Carruthers, Nicola (12 June 2018). "Cîroc vodka moves into brandy". The Spirits Business . Retrieved 8 October 2021. a b "United States Code of Federal Regulations 27 CFR 5.22(a) Standards of Identity for Distilled Spirits". a b Banks, Alec (2017). "How Diddy Became the Highest Paid Musician Without Releasing an Album". High Snobiety . Retrieved 9 October 2021. Cîroc's vodka is distinguished from nearly all other vodkas by being derived from grapes, rather than using grain, potatoes, or maize (corn). It is distilled to a very high level of alcohol by volume (ABV) concentration– about 96% (roughly the practical limit of ordinary distillation practices due to the ethanol and water becoming an azeotrope mixture) and is not aged or flavored before being diluted with water to 40% ABV (80 U.S. proof) for bottling, and thus fulfills the criteria for labeling as vodka (which in the United States requires at least 95% distillation concentration and 40% ABV bottling concentration for vodka). [6]

Heine, Christopher (17 November 2015). "Sean 'Diddy' Combs Is Rebranding Ciroc for the Millennial Mindset". Adweek . Retrieved 9 October 2021. How A Splash of Premium Vodka and 2 Parts Diddy Catapulted Cîroc". MadameNoire. 11 April 2011 . Retrieved 6 December 2014. For those who prefer non-alcoholic options don’t fret! There are plenty of ways you can enjoy the refreshing taste from Pineapple Cîroc without any alcohol content One of the most popular mixers for Pineapple Ciroc is pineapple juice. Combining Pineapple Ciroc with pineapple juice not only enhances the tropical flavor but also adds a bit of sweetness and acidity to your drink. Another great mixer option is coconut water or coconut cream, which balances out the tartness and creates a creamy texture. Ketchum, William E. III (17 October 2016). "DJ Khaled Talks Becoming the Face of CÎROC Mango, Forthcoming Book & Love for Hillary Clinton". Billboard.

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of a professional article writer that specialises in fruits. What are some popular mixers for pineapple ciroc? Now that you're aware of some fantastic mixes for your Pineapple Ciroc let's go over some tips that can help make sure you get the most out of every sip. Distilleride Chevanceauxin (Ciroc Distillery): Jean-Sébastien Robicquet". Difford's Guide . Retrieved 9 October 2021. Gabbara, Princess (24 September 2021). "Meet The Marketing Pro Behind Diddy's Cîroc Vodka & DeLeón Tequila". Bustle . Retrieved 8 October 2021.

Starting with these three basic ingredients, you can let your imagination run wild with tropical-inspired pineapple martinis! Lime juice – a little fresh lime juice brings out the flavor of the pineapple and contrasts the sweetness. Just cut a wedge of lime, squeeze it into the shaker and drop the whole wedge in before shaking.

a b c "Jean-Sebastien Robicquet: The genius behind Vodka". The Gleaner. 31 May 2013 . Retrieved 2 September 2015. Pineapple juice – look for 100% pineapple juice with no sugar or other flavors added. You can get it in a jar or fresh in the produce section. If you have access to fresh-pressed pineapple juice from your local juice bar it will taste even more authentic. Garnishes/recommended serving style- adding a finishing touch such as fresh herbs will add depth & presentation value while keeping aesthetic appeal in mind. Love pineapple upside down cake? Mix it up with birthday cake vodka and garnish with a maraschino cherry for a pineapple upside down martini.

Paine, Jake (30 December 2009). "Diddy & Ciroc Offer Cabfare and Metrocards For New Years Eve". HipHopDX . Retrieved 16 July 2022. Balance sweet & sour elements: Don't forget about sweetness vs acidity balance – this ensures an enjoyable drinking experience. a b c d "My life in food: Jean-Sebastien Robicquet, founder, Cîroc vodka". Independent.co.uk. 15 August 2013 . Retrieved 2 September 2015. All about Cognac – Reading a label". Bureau National Interprofessionnel du Cognac. Archived from the original on 23 December 2016 . Retrieved 9 March 2015.Other artists such as DJ Khaled (added in 2016) and rapper French Montana (starting in 2017) have also been involved in the brand's development and marketing. Diddy (10 August 2017). "Hip Hop Can Get Money Together!". YouTube. Archived from the original on 13 December 2021. Marr, Madeleine (7 February 2019). "DJ Khaled was under fire about his alcohol use. So he did something about it". Miami Herald. Experiment With Different Combinations – Don't be afraid to try different combinations till you find one that suits your taste buds. Start small by trying two-ingredient mixtures before moving onto more complex recipes then adjust things according to personal preference until desired results are achieved .

a b Notopoulos, Katie (12 December 2018). "Cîroc Ads By Diddy And Others Violate FTC Rules On Influencer Ads Once Again, An Advocacy Group Said". Buzzfeed News. You can also use homemade. It's easy to make pineapple juice at home from a whole pineapple with or without a juicer. To make it without a juicer, just core and peel the pineapple, puree it in a high power blender and strain it to make fresh juice. a b Cleary, Andrew (30 October 2009). "Diageo Turns to Dutch, Diddy Partnerships for Vodka Expansion". Bloomberg. Archived from the original on 24 September 2015 . Retrieved 1 May 2011.Want a pina colada vibe? Try making your martini with coconut rum to give it a hint of pina colada flavor. Regardless of what garnish you choose, make sure to use fresh ingredients and have fun with it! Can I mix Pineapple Ciroc with other spirits? Balance Sweetness And Tartness – When working with sweeter fruits like pineapples, it's important balance them out with something tart/citrusy like limes or lemons so they don’t become too syrupy sweet but remain refreshing instead! Sex on The Beach: Vodka (pineapple cîroc), peach schnapps & cranberry juice blended together makes one tantalizing blend! Garnish off top using slices of pineapples before serving – creating perfection itself! I confess to being totally alarmed at how much I liked some of the the Ciroc vodka flavors on a recent podcast episode, and again in my review. Since that initial tasting, I’ve been dreaming up with some recipes that I think will taste great with these Ciroc flavors. Here are 2 recipes — one that I came up with and one from a recipe book — to try with Ciroc Pineapple (pictured left to right):