The RBL added: “This course of action has been taken as it is important we now focus on Armistice Day and the Remembrance weekend, however we remain committed to supporting our veteran community in their employment after service.” Pull the Pin's response The military charity partnered with an army veteran'sbusiness calledPull the Pinto create a bespoke centenary bottle, emblazoned with RBL’s logo and “100” to mark the charity's anniversary. Others felt that the product glorifiedconflict rather than promoted remembrance of those who died in warfare. PULL THE PIN’ was born. Not only the most exciting infused rum to hit the British Rum scene, but a name with a message. A metaphor for life: follow what’s good and Pull The Pin on what’s not. Live life to the full, celebrate what is great! Tom Foster, the founder of Pull the Pin, told The Independent: “In the media recently there has been an incorrect link between the bottle and ‘celebrating’ remembrance as well as linking the bottle to a grenade. Neither of which is what the bottle is for or about and it saddens me immensely that this has happened, especially today [Remembrance Day].

Their name is a military metaphor for 'pulling the pin' on all life’s negativity to focus on its positives, & a metaphor for knowing when to free yourself from danger. If you’ve served, you’ll likely know the expressions. The LIVE virtual tastings are carried out in the last week of the month. Please keep an eye on our socials for confirmed dates! Army Commando Tom met Physiotherapist Kerry and Special Forces Operator ‘H’, through physical rehabilitation and they discovered a shared enthusiasm and vision for the future. They had an idea for an iconic brand and took a leap in a new direction.

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But a day later,the RBLannounced that “following a number of complaints”ithad removed the product from its shop. Talk to us about how we can help you boost your Pull The Pin sales with branded merchandising and product-related events. Yes, let's celebrate millions of deaths and injuries by buying something that reminds us of an instrument of death and injury. Not sure that this has been all that well thought out.— Philippe Philoppe (@PhilipePhiloppe) November 10, 2021 Crafted with copper stills, this high-quality traditional gin is smooth and flavourful with notes of juniper, cassia and Seville orange. It's light yet flavourful on the palate, culminating in a smooth refreshing citrus finish.

We are an active part of the military and veteran community and develop our military-linked products with them. I am very thankful for the incredible support from them especially with this commemorative rum. Career ending injuries sustained during their time in the military forced medical discharges for both Tom and ‘H’. It was a challenging time in many ways and finding a new purpose in their life was essential. If you can’t find the job that you want, then create it! I was so convinced this was a spoof I had to go and look for myself and yes it's there. I am almost dumbfounded.— Geoff Hibbert (@GeoffHibbert3) November 10, 2021 fedupofSuffolk said: “Did you consider how this will look to the relatives of servicemen blown up by a grenade? My granddad survived being gassed and I find it offensive.” The RBL initially defended the product, and tweeted: “So this product isn’t actually made by us. @pullthepinspirits is a veteran-owned business.The Royal British Legion (RBL) has halted sales of Pull the Pin rum, which opens with a grenade-like mechanism, following complaints that it is“offensive” and “glorifies war”.