Children and parents can take pictures with the characters and interact with them by scanning markers located around the airport.

BBC iPlayer - Something Special - Were All Friends: Series 13 BBC iPlayer - Something Special - Were All Friends: Series 13

I thought that when he discovered that he liked being a firefighter it was because he thought it was like an Adventure. It was fiction book and the person I liked the best was Mr Adventure. I recommend it. We’re delighted that Heathrow sees the benefits of augmented reality to the customers they serve, and it’s a great example of a large company looking at innovative technology to drive an exciting customer experience.” The app, called Around the World with Mr. Adventure, aims to entertain children and“encourage them to start their journey of exploration” in the airport. Mr. Adventure is jumping, diving, and catapulting his way into the classic Mr. Men series. Catch him if you can!Much like the hugely popular Pokemon Go app, smartphone cameras will identify when a user has found one of five digital badges hidden around the terminals and will play a 3D animated video featuring exclusive Mr Men and Little Miss characters. Heathrow has become the latest London airport toride the wave of digital transformation with the introduction of an augmented reality (AR) based mobile app. Even though Mr. Adventure is the forty-ninth book in the Mr. Men series, he is placed forty-eighth skipping Mr. Marvelous in the Mr. Men Library in the UK release. Iona Harper, Senior Experience Manager at Heathrow, said the airport wants to encourage discovery for “the next generation of explorers” andensure that visitors “receive the best possible start to their holiday adventures”.

Scott McGinnis | Memory Alpha | Fandom Scott McGinnis | Memory Alpha | Fandom

This is a fun and interactive experience that we’re rolling out with Heathrow and a chance for the airport to drive engagement and fun for passengers,” said Richard Corps, MD & co-founder of Ads Reality. Charles Roger Hargreaves was an English author and illustrator of children's books, notably the Mr. Men and Little Miss series, intended for very young readers. He is Britain's third best-selling author, having sold more than 100 million books.He is the only Mr. Men character to feature a geographical landmark on his front cover. In this case, it is a mountain. Next job that he got was a plumber. Once again, he found that fitting pipes and repairing rooftops was boring. So he took out his canoe while fixing a leak. To him, it makes everything look exciting, but other people don't like it when they have their houses flooded. Then he got another job as a firefighter, which he didn't find boring to his liking at all. After the firefighting job, Mr. Adventure can afford to travel the world.