We can add your logo to any medium or large sized sperm keyring or to sperm USBs and branded condom holders.

For the AA it means they can send their patrol vans and recovery vehicles to where they’re most needed. Now there are four sizes and many variants of colour and style – everything from glow-in-the-dark to glitter and even sperms that change colour as things heat up. However even without those drawings we would have been able to reverse engineer the design to create the tool. Moulding the sperms in different, bright colours proved a major hit with the target audience and over the following years the available range has expanded to the extent that we now have Glow in the Dark, Thermochromic, Glitter and Photochromic choices in addition to the standard bright range.We’ve been making Sperm Keyrings in the UK since 2002 and we’re constantly developing the range, introducing innovative features and new colours to maximise the impact of your campaigns. You can even print your web address or campaign slogan on the Sperm USB making it a perfect promotional gift for sexual health campaigns. A little more discreet than the original keyring, but the Micro Sperm Charm still retains the element of humour and fun that’s made the Sperm Keyrings so popular. After some discussions a caricature design was agreed and we made the mould tool that would produce the first batch of the now famous Sperm Keyrings. The system works well for AA members who’ve suffered a flat tyre – motorcycle patrols can get to them rapidly and there’s rarely a need to wait for a recovery vehicle.

This was particularly an issue for overhead electrical hazards where eg telehandlers might also be operating at height and needed to take minimum safety distances into account. Everything fits into the panniers on a patrol motorcycle and enables the engineer to repair the valve and inflate the tyre at the roadside.We set to and designed a tool that would enable us to take sperm keyrings into production and it’s just gone on from there.