Oreo Barbie". October 12, 2007. Archived from the original on October 12, 2007 . Retrieved November 9, 2022. Barbie was one of the first toys to have a marketing strategy based extensively on television advertising, which has been copied widely by other toys. In 2006, it was estimated that over a billion Barbie dolls had been sold worldwide in over 150 countries, with Mattel claiming that three Barbie dolls are sold every second. [15] Christian Louboutin explains Barbie "fat ankle" comments". Handbag.com. October 16, 2009. Archived from the original on March 3, 2010 . Retrieved May 23, 2011.

Starting in 1980, it produced Hispanic dolls, and later came models from across the globe. For example, in 2007, it introduced " Cinco de Mayo Barbie" wearing a ruffled red, white, and green dress (echoing the Mexican flag). Hispanic magazine reports that: In Latin America, notable controversies include a 2018 legal dispute involving the Panama-based Frida Kahlo Corporation's allegations that Frida Kahlo's great-niece in Mexico had wrongly licensed the Frida Kahlo trademark for the "Frida Kahlo Barbie" doll. [103] Aqua Barbie Girl lyrics". Purelyrics.com. Archived from the original on June 29, 2011 . Retrieved May 23, 2011. CBS News: Becoming Barbie: Living Dolls, Real Life Couple Are Models Of Plastic Perfection - by Rebecca Leung (Aug. 6, 2004) CBS News Company News: Mattel Says It Erred; Teen Talk Barbie Turns Silent on Math". The New York Times. October 21, 1992 . Retrieved June 15, 2010.

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Professor Emilie Rose Aguilo-Perez argued that over time, Mattel shifted from ambiguous Hispanic presentations in their dolls to one that is more assertive in its "Latinx" marketing and product labeling. [77]

Court throws out Mattel win over Bratz doll". Reuters. July 22, 2010. Archived from the original on July 24, 2011 . Retrieved July 22, 2010.

Mattel Sues Nissan Over TV Commercial". The New York Times. September 20, 1997 . Retrieved March 3, 2012.

Dijker, Anton J.M. (March 1, 2008). "Why Barbie feels heavier than Ken: The influence of size-based expectancies and social cues on the illusory perception of weight". Cognition. 106 (3): 1109–1125. doi: 10.1016/j.cognition.2007.05.009. ISSN 0010-0277. PMID 17599820. S2CID 26233026.Barbie at 60, and how she made her mark on the Arab world". Arab News. January 5, 2019 . Retrieved December 16, 2019. Runway Rundown: The Barbie Show's 50 Designers!". TypePad. Archived from the original on July 7, 2011 . Retrieved May 23, 2011. Gerber, Robin (2009). Barbie and Ruth: The Story of the World's Most Famous Doll and the Woman Who Created Her. Collins Business. ISBN 978-0-06-134131-1.

Lord, M. G. (2004). Forever Barbie: the unauthorized biography of a real doll. New York: Walker & Co. ISBN 978-0-8027-7694-5.In 2016, Mattel introduced a range of new body types: 'tall', 'petite', and 'curvy', releasing them exclusively as part of the Barbie Fashionistas line. 'Curvy Barbie' received a great deal of media attention [145] [146] [147] and even made the cover of Time magazine with the headline "Now Can We Stop Talking About My Body?". [148] Despite the curvy doll's body shape being equivalent to a US size 4 in clothing, [145] some children reportedly regarded her as "fat". [148] [149] Mattel sued artist Tom Forsythe over a 1999 series of photographs called Food Chain Barbie in which Barbie winds up in a blender. [100] [101] [102] Mattel lost the lawsuit and was forced to pay Forsythe's legal costs. [100] a b "Sassy with a sidelong glance: Meet Lilli, Barbie's German inspiration". Sydney Morning Herald . Retrieved August 29, 2023.