Discover bold contrast and picture detail on the deluxe 43 inch screen. Relax with a TV that adapts to give you beautiful 4K and targeted sound. HDR10+ ensures every moment bursts from the screen.

Philips’ Ambilight-toting 43PUS7734 can be yours too – although admittedly it costs a chunk more than the Samsung. Or you could go in the other direction and have a glance at the Hisense H43B7500– it’s usefully cheaper than the UE43RU7020 but, then again, its shortcomings make it something of a false economy. Percentage luminance drop at 20 degree vertical angle from the centre of the screen with 100% white output While not outfitted with the fancier features of its more expensive siblings, the TU7020’s interface, app support and gaming are like what you’d see higher up the range. Make your TV the heart of your connected home. Works with Bixby, Alexa, Google Assistant and all your compatible home appliances and smart devices.*Conversations can be unclear and details feel more formless. The battle scene above loses a sense of immediacy and dynamism, so we settle for sacrificing the big hits with Optimised. Verdict The Samsung TU7020’s Crystal Display produces a pleasantly surprising performance. Colours in upscaled HD broadcasts have a natural appearance, far more subtle than more expensive TVs. Watching Countdown and the TU7020 gets the various blues of the set just right, the hues of darker and lighter blues well conveyed. Max light output HDR (high dynamic range) while displaying small white square taking up 10% of the screen (measured in Nits) Percentage Luminance drop at 35 degree horizontal angle from the centre of the screen with 50% white output

Motion is solid enough with the Picture Clarity settings, although movement can invoke a little judder with fast-moving content – the TU7020 has a less than grippy hold on NFL players when they’re grappling with each other. There is a slight but noticeable artefact that pops up across multiple sources, a slight purple outline around bodies in motion. The interface can be a little sluggish, but not enough to induce fits of rage. While the Samsung TU7020 is SmartThings compatible, that doesn’t extend to operation of the TV or for set-up purpose, despite the TV indicating it can be used for the latter. Digital Clean View, Mega Contrast, contrast enhancer, PurColor, 4K Upscaling, Game Enhancer, Crystal Display A notch or two further up on the Samsung spectrum is the UE43RU7470, our 2019 Award-winning TV in the 40-43in size category, but there are a few treats that have been stripped off so that the RU7020 can hit a lower price.

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It comes as little surprise that the TU7100’s 20W sound system is no sonic masterpiece, and you’d be well advised to budget for a soundbar with which to partner it. However, if you are determined to make do with the built-in speakers, their output is perfectly passable. At least Samsung hasn’t tried to disguise any of the plastics that comprise the bezel, the rear and the feet of the RU7020. The rear panel, with its cutaways for inputs and mains power lead, is pleasantly (if rather pointlessly) textured, while the smooth plastic bezel surrounding the screen is surprisingly (and happily) brief. If price-related sacrifices are to be made, better they’re made here than down in the sections covering picture quality. And sure enough, while there’s absolutely nothing wrong with the way the UE43RU7020 is put together nor the materials from which it’s made, Samsung hasn’t exactly gone to town with the design of this TV. Data Broadcasting HbbTV 2.0.1(IT,GB,DE,CZ,SK)/HbbTV 1.5(ES,AT,FR,FI,EE,GR,SI,HR,BE,NL,LU)/HbbTV 1.0(PL,HU,CH,PT,DK)/MHEG 5(IE) See all the details you've been missing on a crisp, clear Ultra HD picture - 4 times the resolution of Full HD.