Intelligent focus is about rewriting the rules. What may have worked on a previous model needs improvement, and that's exactly what's happened on the Sony Alpha a7 III. Now using a focal-plane phase-detection AF, 627 points to be exact, the camera body can navigate any focus pitfalls. This fast hybrid AF system combines 425 contrast AF points making it unstoppable in all lighting environments, from candlelight through to the middle of the day. The Sony α7 III improved in a number of aspects compared to its predecessor, the α7 II, which was released four years earlier in November, 2014. My first assignment was the biggest Spartan Trail event for the year. Dubbed the Trailfecta Weekend, Spartan Race Philippines hosted three races in one weekend: 50 km, 21 km, and 10 km. Fisher, Jim (2 May 2019). "Sony a7 III Review". PCMAG. Archived from the original on 28 August 2020 . Retrieved 9 September 2020.

Approx. 15-stop dynamic range7 at low-sensitivity settings is achieved, thanks to a revamped CMOS sensor and image processor that provide for smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging.

The α7 III has Touch Focus function, and a Touch Pad function for you to fingertip-drag the focus frame intuitively while using the viewfinder. AF in Focus Magnifier Sony A7III press release: "Sony Expands Full-frame Mirrorless Lineup with Introduction of New α7 III Camera" - sonyalpharumors". sonyalpharumors. 27 February 2018 . Retrieved 25 November 2018. With SSM or SAM lenses only. With the LA-EA3 mount adaptor. Eye AF not supported for movie recording. AF-C can only be used when the “Phase detection” AF system is selected, but focus is fixed at the first frame during continuous shooting in any mode other than “Continuous: Lo” (Hi+, Hi, Mid). An advanced 1200-zone evaluative exposure metering sensor delivers consistent and accurate results using multi-segment, center-weighted, or spot metering modes. ne-touch remote can turn a smartphone or tablet into a viewfinder/remote control. One-touch sharing transfers photos/videos to your device for SNS sharing. Just install a PlayMemories Mobile app via Wi-Fi to your NFC-enabled Android device, and then touch the device to the camera to connect them. If you don’t have NFC, use QR code compatibility to pair the devices.

Picture Effect modes: Posterization (Color), Posterization (B/W), Pop Color, Retro Photo, Partial Color (R/G/B/Y), High Contrast Monochrome, Toy Camera (Normal/Cool/Warm/Green/Magenta), and Soft High-Key.In addition to the EVF, a 3.0" 922k-dot rear LCD is also available, which has a touch panel design for intuitive operation and focusing control. The screen also tilts upward 107° and downward 41° to benefit working from high and low angles. a b Carey Rose, Rishi Sanyal, Dan Bracaglia (23 April 2018). "Sony a7 III Review". DPReview . Retrieved 20 August 2018. {{ cite web}}: CS1 maint: multiple names: authors list ( link)