In an issue of Supergirl, one of Darkseid's minions got out "Darkseid's testi—" before being shushed. Wonder Woman (1987): Diana uses Oh, Morpheus help me as an expression after waking from a bad dream. The Stormlight Archive: "Storms", "storming" and "Stormfather" are common curses, referencing the massive highstorms people have to live with (the Stormfather being the living embodiment of the Storm). This also leads to an exchange when Dalinar swears by the Stormfather while speaking to the Stormfather. References to both the Almighty, either referred to as such or occasionally as Honor, or the Heralds of the Almighty are also common, either as a group ("Heralds send that man some wisdom") or individually ("Kalak's breath").

This last idea is at the heart of much of Stark's work. It is a component of the major sociological model for which Stark is perhaps best known: the rational-choice theory of religion, which proposes that in an environment of religious freedom people choose to develop and maintain their religious beliefs in accordance with the laws of a "religious economy." This model of religious history and change, Stark feels, is what should replace the traditional model—which, he has written, is based on the erroneous and fundamentally secular idea of "progress through theological refinement." It's a controversial model (some find the science of economics only dimly enlightening even when applied to financial markets), but it has become a major force in recent theorizing about religion. Many of the presentations at the London conference used it as a starting point. The Chalion sword & theology series by Lois McMaster Bujold includes “Five gods!” as a general exclamation that covers all the gods. While any of the five gods may be invoked by name (Father, Mother, Son, Daughter, and Bastard), the most common curses are related to Bastard, his demons, and parts of His divine anatomy.Louis Cypher: In Oh, God! You Devil, Satan visits Bobby Shelton with the name Harry O. Tophet, a reference to the Canaanite sacrificial city and a euphemism for Hell. In Gotham City Garage, people swear by Lex Luthor, which reveals to what extent he's controlling the post-apocalyptic world. The Liavek anthologies love this trope. Curses range from "By the Red Faith!" (the most prominent religion in the setting) to the never-explained "Kosker and Pharn!" There's also "By the Levar's future tits!" note The Levar is not a god, but the ruler of Liavek. The current Levar is an 11-year-old girl. (which becomes "By the Levar's future womanhood," if you're trying not to be vulgar) and "Rikiki's nuts!" which, since Rikiki is a chipmunk-god who spends most of his time eating nuts (except when he's turning people into nuts), is probably meant to be taken literally. There's even a god of casual swearing by name of Ghologhosh, but, alas, no one actually swears by him. The sequel, Oh, God! Book II (1980), essentially recycled the plot of the first, but with eleven-year-old Tracy Richards (Louanne Sirota) as His messenger. Tracy is inspired to start a "Think God" campaign at her school, but her divorced parents think she's crazy and plot to halt her mission.

In Seraphina characters swear by their Saints. Often the curses are rhymed and/or refer a characteristic feature of the saint, like "Blue St. Prue!" (she was literally blue), "St. Daan in a pan!" (he was a martyr, boiled in a pan) or "Sweet St. Siucre!" Sheppard said: “While Helen’s immortal side is an extreme example, I think many teens would relate to feeling like they have a different identity when around friends, schoolmates etc. CAO DAI. A syncretistic religion based in Vietnam, with more than three million members in fifty countries, Cao Dai combines the teachings of Confucianism, Taoism, and Buddhism, and also builds on elements of Judaism, Christianity, Islam, and Geniism. The movement was formally established in 1926, six years after a government functionary named Ngo Ming Chieu received a revelation from Duc Cao Dai, the Supreme Being, during a table-moving séance. The movement's institutional structure is based on that of the Catholic Church: its headquarters are called the Holy See, and its members are led by a pope, six cardinals, thirty-six archbishops, seventy-two bishops, and 3,000 priests. Cao Dai is elaborately ritualized and symbolic—a blend of incense, candles, multi-tiered altars, yin and yang, karmic cycles, séances for communication with the spirit world, and prayers to a pantheon of divine beings, including the Buddha, Confucius, Lao Tzu, Quan Am, Ly Thai Bach, Quan Thanh De Quan, and Jesus Christ. Its "Three Saints" are Sun Yat-sen; a sixteenth-century Vietnamese poet named Trang Trinh; and Victor Hugo. The movement gained more adherents in its first year of existence than Catholic missionaries had attracted during the Church's previous 300 years in Vietnam.

God Was My Copilot: In the first movie, George Burns's character tells Jerry that he (Burns) is God, and then spends half the movie trying to convince Jerry that he really did see God. The other half is spent in court, with God as a character witness. Kushiel's Legacy has a lot of the characters swearing by "Elua's Balls!" or "by Camael's Sword!" or something along these lines. Many novels have phrases such as "Golden Throne!" or "By the Throne," references to the Golden Throne of the God-Emperor of Man.

Belgariad: Characters will often have swear phrases linked to the god of the people they belong to. Tolnedrans might exclaim "Great Nedra!", Angaraks use various body parts of Torak, such as "Torak's teeth!" or "By the beard of Torak!", Alorns swear on Belar, and Sendars might curse on multiple gods, such as "Belar, Mara and Nedra!" A Melcene once exclaims "Oh, my God!" only for Belgarath to retort "You don't even know who your god is" is because none of the gods chose the Melcene people as followers. Several attempts to remake the movie have ended up in Development Hell note No pun intended, most recently with Ellen DeGeneres or Betty White in the lead role. Rohan's catchphrase on The Mystic Knights of Tir Na Nóg, a.k.a. Power Rangers IN ANCIENT IRELAND, was "By Dagde!"Invisible to Normals: God cannot be seen, heard, or recorded by humans unless He allows it. This even extends to transcripts, such as a stenotype paper record of His testimony. Aliens tend to swear by important figures in their own religion: "by G'Quan", "in Valen's name" and "Great Maker" for G'Kar, Delenn and Londo respectively. G'Quan and Valen later became important in the plot, though the Great Maker has yet to show up. In Larry Niven's Known Space, spacers have been known to swear by Brennan's left ear. Murphy is also a popular choice, as is Finagle. In Weber's Hell's Gate series, all currently mentioned religions have multiple deities, and one character actually exclaims " Oh, My Gods!". Captain Britain: When Mad Jim Jaspers fought a destructive battle with The Fury, Saturnyne's only reaction is "Mithras wept!"

The Night World Series by LJ Smith has many instances where the characters, particularly witches and members of Circle Daylight, will swear to their Goddess. Jez and Hugh tend to say it a lot, leading to Morgead figuring out that Jez is a Daylighter. In an interesting variation, the Infantryman's Uplifting Primer (Damocles Gulf Crusade edition) states that it is considered punishable to utter 'By the Golden Throne' or variations thereof when exiting facilities catering to the exit of bodily wastes/toilets.Choblik "By the Grace of the Great Builders" (overlaps with Thank The Maker, given that Choblik are cyborgs who were non-sapient until the Builders installed their implants).