The Girl, the Bear and the Magic Shoes

£3.495
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The Girl, the Bear and the Magic Shoes

The Girl, the Bear and the Magic Shoes

RRP: £6.99
Price: £3.495
£3.495 FREE Shipping

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No clean getaway! British family catch cleaner stealing their property - and hiding it in her BRA - after setting up secret camera in their four-star Benidorm hotel room I go up to the bear, I look it in the eyes and the first thing I think to do is push it," the woman said in the video. She said she ran outside after hearing her dogs barking and at first thought the bear was a "funny-looking dog." When she noticed it was a bear, she sprinted toward the animals. The production landscape has witnessed significant changes lately, but how can we effectively remain in step with these shifts? Our Managing Director, Claire Young, spoke to Creative Salon Worldwide on how we stay ahead and competitive in a transformative production landscape.

Do not push bears,” Hailey told KTLA 5. “Don’t do what I did. You might not have the same outcome.” With 250 “makers” already on board, the launch of Girl & Bear (named after VCCP’s logo) is essentially a way to consolidate and clarify of an existing offering, and presumably make more money in this increasingly lucrative area. Already, the new studio counts Domino’s, O2 and White Claw among its clients.Wars have been declared for less!' M&S accused of cultural appropriation by Spanish shoppers for selling Chorizo Paella Croquetas (and even the British ambassador is getting involved)

Bear, though, is not just about sex; it’s about sex with a bear – an exploration of mixing between human and animal. Lou experiences her sexual awakening while delving into the mind of Victorian gentlemen scholars, in a library of European scientific endeavour and natural history. Like Darwin, Lou is asking herself: how related are humans and animals? Anthony Austin, Executive Head of Production at Girl&Bear noted, “VCCP has always produced beautifully crafted work. With Girl&Bear we will build on this legacy, while bringing a fresh approach to production through new ways of making, new technologies, new formats and always seeking out the best and most exciting talent. Girl&Bear empowers our makers to have a louder voice within the advertising ecosystem. They are an energetic, highly-skilled and passionate bunch, and I’m excited to be joining the team.” Led by MD Claire Young (pictured centre), executive head of product Anthony Austin (pictured right), and global head of operations Dan Montalbano (pictured left), the new production studiowill service VCCP’s global network across eight markets including London, where it is headquartered, Singapore, Shanghai, Madrid, Prague, San Francisco, New York, and Sydney. The leadership team will report into VCCP London's CEO Andrew Peake and group chief creative officer Darren Bailes. The Girl&Bear senior leadership team will report into VCCP London’s Chief Executive Officer, Andrew Peake and VCCP’s Group Chief Creative Officer, Darren Bailes. Spanning the full range of content production, the studio’s capabilities will include film, audio, design, print, photographic and digital production and brings together 250 makers with VCCP’s expertise and focus on craft. Alongside the makers within the studio, Girl&Bear will continue to work with production partners to ensure access to the best talent in the industry.

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Young said: “I’ve always wanted to reimagine production and creating Girl&Bear has enabled us to supercharge our making offering and evolve the industry model. We know that creativity is a business multiplier and we believe that great production doesn't need to be a choice between pace, scale or craft – we’re in the business of ‘and’.” The new studio will draw together 250 staff across VCCP, with the group saying it will still work with external production agencies. VCCP’s new studio is set to offer clients a new proprietary software platform, The Pathway, which will enable asset creation at a greater scale by automating certain parts of the production process. “The system is designed to guide clients through the increasingly complicated world of multi-format, multi-language and dynamic creative production and enable the delivery of crafted work at scale and pace, across all channels,“ said the agency in a statement. Young said Girl&Bear would engage in sustainable production practices from the outset and is working with Greenshoot and AdGreen to ensure the right measures are in place. The studio is already working towards B Corp status, the group said.

As she archives the library’s contents, slips of paper fall out of hefty tomes, with the colonel’s handwritten notes on the theme of bears: in myth, history, legend. She is ostensibly there to excavate histories of settlement in the region, but she keeps finding bear-related musings. Founding partner and group chief exec at VCCP Adrian Coleman said: “Content creation and production is something we have always offered to our clients and, as the making arm of VCCP, Girl&Bear now elevates our production offering globally, bringing further cohesion to our Group and a challenger proposition to other networks.” Morinicosaid she pushed the bear only hard enough to make it lose its balance, and she sprained her finger and scraped her knee in the process. But overall she and her dogs were safe.At the time Engel was writing, sex research conducted by Alfred Kinsey and colleagues, as well as by William Masters and Virginia Johnson, had put paid to any notion that women were less sexual than men. Their work undid much of the hand-wringing about frigidity that had dominated in previous decades. It also bolstered the importance of the clitoris in women’s sexual satisfaction. Within a certain strand of second-wave feminism, sexual pleasure and political emancipation were tightly linked, with sex and orgasm and the clitoris itself functioning as metaphors for women’s liberation: from men and from patriarchy. Lou plays out these issues, on the rug, by the fire, with the bear. Girl&Bear launches with a large portfolio of clients including Domino’s, O2 and White Claw. Recent campaigns include Domin-oh-hoo-hoo for Domino’s and The O2 in Fortnite Creative for O2. With more channels than ever before thanks to the explosion of social and new tech, the demand for faster content creation has risen. As Claire explains, “To keep up with consumer demands and deliver in these channels everything needs to be made faster, campaigns are more integrated than ever before.”



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