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The ecorefill’s space-saving design also comes with a smaller price tag, retailing less than the price of Cif spray bottles. It is currently available at Sainsbury’s across the UK.

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Once the original bottle of cleaning product is finished, users can attach the Cif ecorefill to the bottle to release the highly concentrated product into the bottle, which they then fill with water to dilute. All prices quoted are Recommended Retail Prices. Retailers are free at all times to set their own retail prices. Unilever UK’s new Five Point Plastic Plan – Get Plastic Wise #GetPlasticWise The ecorefill innovation is a key proof point for Unilever’s new ‘Get Plastic Wise’ campaign, which is a holistic approach to rethinking plastic and reflects Unilever’s commitment to seeking out ways to innovate across all of our brands and develop solutions that allow us to use less, better or no plastics,” she adds. Jul 2019 --- Hot on the reusability trail, Unilever has launched Cif ecorefill – a new at-home technology that allows consumers to refill and reuse their Cif spray bottles “for life.” Made with 75 percent less plastic, Cif ecorefill simply attaches to the current Cif Power & Shine bottles and seamlessly releases the super-concentrated product into the bottle, which is filled with water at home. The ecorefill contains a 10x concentrated formula, delivering the same high-quality as before.

Reduce the amount of plastic in products and business, and ensure that the plastic that is needed can be reused, recycled or composted; Weekly updates on the latest design and architecture vacancies advertised on Dezeen Jobs. Plus occasional news. Dezeen Awards The launch of Cif ecorefills is a game-changer when it comes to reducing plastic waste in the products we use to clean our homes," said Gemma Cleland, vice president of homecare at Unilever. The move comes as UK demand for less plastic and more refillable and reusable solutions is on the rise, with 62 percent of people saying reuse is even more important to them than recycling, Unilever reports. Meanwhile, more 83 percent of people wish they had access to more refillable products and, furthermore, only 16 percent are currently buying refills. Made with 75% less plastic, Cif ecorefill simply attaches to the current Cif Power & Shine bottles. Through its innovative technology, it seamlessly releases the super-concentrated product into the bottle, which is filled with water at home. The ecorefill contains a 10x concentrated formula, delivering the same superior clean for which Cif is known and loved.

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Cif is committed to enabling people to use their Cif Power & Shine trigger spray bottles for life. If the trigger spray breaks, customers can call the Cif careline to receive a new trigger spray delivered free to their home. Unilever aims to produce all its ecorefill and spray bottles from 100 per cent recycled plastic by the end of 2020. According to research from marketing consultancy firm Edelman cited by Unilever, UK consumers are increasingly demanding more refillable and reusable solutions. While trigger sprays are designed to last for 15 uses, which would be an average of five years, instead they are generally thrown away after just one use. This announcement may contain forward-looking statements, including 'forward-looking statements' within the meaning of the United States Private Securities Litigation Reform Act of 1995. Words such as 'will', 'aim', 'expects', 'anticipates', 'intends', 'looks', 'believes', 'vision', or the negative of these terms and other similar expressions of future performance or results, and their negatives, are intended to identify such forward-looking statements. These forward-looking statements are based upon current expectations and assumptions regarding anticipated developments and other factors affecting the Unilever Group (the 'Group'). They are not historical facts, nor are they guarantees of future performance.