Businesses should uphold the elimination of discrimination in respect of employment and occupation.

Delivery is on a selected date, you can choose a delivery day of your choice, up to 10 days in advance (Excluding next day delivery. Postcode restrictions apply) According to an Accenture study, 72% of consumers are buying more sustainable products than they were five years ago and more than half are even willing to pay more for them. So it’s no surprise that brands from small independents to the high street are trying to attract customers by calling their products green, eco-conscious or environmentally friendly. We already gave an example of bluewashing in the clothes industry above. Water pollution is a huge problem, so clothes dyes need to be non-toxic. But as the Netflix documentary Seaspiracy highlighted, the fishing industry has a huge bluewashing problem too. They claim to reduce their environmental and social impacts when in fact a large proportion of their activities remains detrimental to the planet and its inhabitants.The writer of the rules when it comes to human rights is the UN. And the UNGC is specifically responsible for outlining the rules through 10 principles:

Somehow, over the course of our 1 year of living and hiking in Arizona, I had never previously run into a snake on any of the trails we’ve hiked. On the Blue Wash Trail, we met a very colorful Gila Monster and a rattlesnake that was catching some shade. Above: To avoid staining, I wait until the drum is almost full with water, before adding the blue solution. Worth the Effort? Above: The old, once-dingy pillow case (L) looks much brighter after a couple washes with Mrs. Stewart’s Laundry Bluing. Many products and services don't have any environmental or social benefits. But companies keep marketing them as environmentally friendly and socially responsible. Greenwashing is no more than a marketing tactic to sell more products at a higher price and it makes it difficult for people to make smart choices. What is bluewashing?Hirsch, Asher Lazarus; Doig, Cameron (2018-05-28). "Outsourcing control: the International Organization for Migration in Indonesia". The International Journal of Human Rights. 22 (5): 681–708. doi: 10.1080/13642987.2017.1417261. ISSN 1364-2987. S2CID 149483565.

If you’re looking for a hike that’s a little different than what you’re used to hiking in the Greater Phoenix area, then you’re going to love the Blue Wash Trail.Julien, Bazillier, Rémi Vauday. The Greenwashing Machine: is CSR more than Communication. OCLC 859511967. {{ cite book}}: CS1 maint: multiple names: authors list ( link) One note of caution, extremely discolored linens will not come out bright white after one rinse. Avoid the temptation to add more laundry bluing than is recommended. It results either in blue spotting or in grayish whites. If this happens, do not use bleach in an attempt to correct the problem, as this will just set the blue. Instead, you can remove the excess blue by submerging the fabric in a 2-to-1 mix of water to ammonia. (Be sure to do so in a ventilated room and, again, do not use bleach, as mixing ammonia and bleach is toxic.) Liquid Versus Powder It's the world's largest corporate sustainability or social responsibility initiative with over 13.000 corporate participants and other stakeholders in over 170 countries that are involved and have pledged to abide by higher ethical standards respecting human and environmental rights. As citizens, we have the right to know more about what we’re buying. The best way for brands to take responsibility is to ask them questions and expect more precise information. Avoiding deceptive environmental and social claims should be a concern to all companies, especially in the apparel and textile industry.

The parking lot is quite small next to the trailhead, so just park alongside the should of the road soon after entering into the formal entrance of the Tonto National Forest. We parked in the long line of cars and had a 5-10 minutes walk to the trailhead. That's why so many companies make false claims and easily get away with it. Consumers often make buying decisions based on their emotions. Greenwash and bluewash make use of that behavior and tap into the good conscience of consumers. On the other hand, bluewashing refers to more specific things. Using the fashion industry as an example:

Maternity Mid Blue Wash Long Straight Leg Raw Hem Jeans

The UNGC is a voluntary initiative based on CEO commitments to implement universal sustainability principles and fundamental socially responsible policies in the areas of human rights, labor, environment, and anti-corruption.