Mad Potion was released on July 22nd, 2015 worldwide. It is available as a 15, 30, 50 and 100ml Eau de Parfum, and body lotion and shower gel are also available. In the official promotional picture of Mad Potion, Perry is shown wearing a magician's costume, tipping her hat while holding the perfume's bottle.

Katy Perry Mad Potion Eau de Parfum for Women, 50 ml

Mad Potion was created by Perry in collaboration with Coty Inc. in 2015. Its top notes include vanilla orchid, crisp apple musk, and white peony. The middle notes contain bourbon vanilla jasmine petals and soft musks. The base contains vanilla bean and amber musk. [2] The fragrance comes in a purple bottle inspired by a witch's potion bottle. Although mainly aimed toward women, the perfume features a warm, dry base that balances out the sweeter scents. Perry mentioned this was to "flip a very feminine scent on its head" [3], thus making the scent more androgynous.