The acquisition of Cadbury faced widespread disapproval from the British public, as well as groups and organisations including trade union Unite, [58] who fought against the acquisition of the company which, according to Prime Minister Gordon Brown, was very important to the British economy. [59] Unite estimated that a takeover by Kraft could put 30,000 jobs "at risk", [53] [60] [61] and UK shareholders protested over the mergers and acquisitions advisory fees charged by banks. Cadbury's M&A advisers were UBS, Goldman Sachs and Morgan Stanley. [62] [63] [64] Controversially, RBS, a bank 84% owned by the United Kingdom Government, funded the Kraft takeover. [65] [66] Cadbury World exhibition at the Library of Birmingham, July 2016. A tribute to Shakespeare (born 22 miles (35 km) south east of the city), the miniature Shakespeare's Globe theatre (left) and a manuscript are made from Cadbury chocolate. Weisenthal, Joe (8 September 2009). "Goldman Sachs, Morgan Stanley Win Big In Kraft-Cadbury's". The Business Insider.

Curtis, Sophie (18 September 2013). "GTA 5: a Great British export". The Telegraph . Retrieved 26 November 2015.Cadbury to slash jobs in Hobart". Sky News Australia. 15 August 2017. Archived from the original on 16 August 2017 . Retrieved 16 August 2017. Kraft Foods announces launch of fair trade Cadbury chocolate bar in South Africa" (Press release). 9 August 2011 . Retrieved 9 October 2020. Debt-heavy Kraft could put 30,000 Cadbury jobs at risk, warns Unite". Unitetheunion.com. Archived from the original on 15 January 2010 . Retrieved 21 December 2010. Cadbury PLC (UK): Offer by Kraft Foods Inc. (USA) declared Wholly Unconditional – Changes In FTSE Indices". FTSE Group. 2 February 2010. Archived from the original on 9 February 2010 . Retrieved 10 February 2010.

Cadbury production moving to Australia". The New Zealand Herald. 17 October 2017 . Retrieved 17 October 2017. Bournville is home to Mondelez's Global Centre of Excellence for Chocolate research and development, so every new chocolate product created by Cadbury starts life at the Birmingham plant. [91] Markets [ edit ] United Kingdom [ edit ] a b Cadbury, Deborah (2010). Chocolate Wars: The 150-Year Rivalry Between the World's Greatest Chocolate Makers. PublicAffairs. pp. 267–8. ISBN 978-1-58648-925-0. Costello, Miles (18 December 2009). "Big investors call for inquiry into banks' fees for M&A work". The Times. London.

Cadbury Ultimate Daim Chocolate Easter Egg (542g)

The campaign will span across TV, video on demand, out of home and digital PR and is expected to reach 98% of adults during the Easter season. Rotherham, Fiona; Underhill, Jonathan (16 February 2017). "Cadbury workers had no fore-warning Dunedin factory to close". National Business Review . Retrieved 16 February 2017. Cadbury's Claremont was once a popular tourist attraction and operated daily tours; however, the factory ceased running full tours mid-2008, citing health and safety reasons. [105] Unanswered questions in Cadbury salmonella case". foodmanufacture.co.uk. 14 September 2008 . Retrieved 24 April 2019.

Cadbury Plant Bar: Vegan alternative to Dairy Milk chocolate set to launch". CBBC . Retrieved 23 November 2021. a b "Revealed: watchdog's damning verdict on Cadbury's over salmonella". The Independent. 23 September 2006 . Retrieved 24 April 2019. Sustainably Sourced Cocoa The Classic Creamy Taste For Someone Special Ultimate Easter Egg Shell with Crunchy Nut Pieces and Sweet Fruits in Cadbury Dairy Milk Chocolate Suitable for vegetarians Pauline Hanson says 'boycott Cadbury' urging supporters to buy 'non-halal' Easter eggs". Yahoo7 News. 11 April 2017 . Retrieved 1 August 2017. History Cook: the rise of the chocolate biscuit". Financial Times. Archived from the original on 10 December 2022 . Retrieved 23 August 2021.Three in hospital with salmonella after Cadbury scare". The Guardian. 30 June 2006. ISSN 0261-3077 . Retrieved 24 April 2019. In October 2007, Cadbury announced the closure of the Somerdale Factory, in Keynsham, Somerset, formerly part of Fry's. Between 500 and 700 jobs were affected by this change. Production transferred to other plants in England and Poland. [44] Cadbury urges consumers to 'follow their generous instinct' in Secret Santa-themed ad". Marketing Week. 9 November 2018. Archived from the original on 24 October 2020 . Retrieved 16 March 2021. Pig DNA-tainted Cadbury chocolates were produced locally: Malaysia". Channel Newsasia. 26 May 2014. Archived from the original on 27 May 2014 . Retrieved 27 May 2014.

In May 2023, Muller recalled six Cadbury desserts because of the possible presence of listeria, described as a "precautionary measure". [196] See also [ edit ] a b Smith, Chris; Rowlinson, Michael (1990). Reshaping Work: The Cadbury Experience. Cambridge University Press. pp.78–80. ISBN 978-0-521-32304-8. In 2022, Cadbury Exposed: Dispatches aired on Channel 4 revealed child labour in cocoa farming for Cadbury chocolate. Mondelez International initially refused to comment before releasing a statement after the programme had aired. Mr Barnett claimed Mondelez CEO Dirk Van de Put had "refused to be interviewed" but the company "did not dispute our findings (and were) deeply concerned by the incidents documented by Dispatches and would launch an investigation." [195] 2023 Listeria recall [ edit ]Cadbury broke ground with a chocolate plant in Port Elizabeth in 1930. By 1938, the first locally produced moulded Cadbury Dairy Milk chocolate slabs were produced. The first slabs of chocolate produced were the Milk, Nut Milk, Milk Fruit, Nut Brazil, Fruit & Nut and Bournville variety of Cadbury products. a b c d e f g h Fitzgerald, Robert (2005). "Products, Firms and Consumption: Cadbury and the Development of Marketing, 1900–1939". Business History. 47 (4): 511–531. doi: 10.1080/00076790500132977. S2CID 154421535.