It all started with a sewing workshop, which was inherited by two brothers. In 1948, Giuseppe and Armand Basi registered the family trademark in Barcelona for making casual wear for women and men.

Armand Basi fragrances are generally pretty decent budget fragrances and you get what you pay for. They are usually pleasant, reminiscent of popular fragrances, but pretty poor performing. But there are always a couple of releases that are gems... Beautiful fragrances with solid performance. Armand Basi Homme is one of the latter. This fragrance is just so good and energetic, elegantly sexy and smells so good on skin. When you first spray it you get a fresh sweet blast of spice (cinnamon & cardamom). It’ll set your nose off a bit. The balancing of the amber like quality with the more masculine spicier and woody side are basically going head to head until about an hour it has settled down into a very spicy barbershop smell with a touch of sweet undertones and woods. The lavender is very much delectable most of the way through along with just a touch of incense. One of the brand's concepts is innovation. The world is developing rapidly, striving for new technologies, so the aromas must match its pace. The company's target audience is young, freedom-loving and independent residents of megalopolises who prefer style, exclusiveness, and comfort. Bold combinations of expressive perfumery notes assure that the perfumes of Armand Basi always stand out and conquer with their brightness. The design of the bottles is invariably laconic, embodied by geometric lines and simple shapes.During the history of the brand's presence in the fashion industry, Armand Basi has earned the status of a manufacturer who feels the wishes of his fans and offers them the best solutions to harmoniously complement the image. These are beautiful, balanced compositions with their character, inspired by Mediterranean nature. This airy blend offers the best herbal notes freshened with touches of citrus. When this particular product is first applied, cardamom, cinnamon and lavender come to the fore. These follow through with middle notes of tonka bean, incense, nutmeg, lily-of-the-valley and lilac. As these fade away, they divulge the base of sandalwood, vanilla, musk, guajacum and cedar. Armand Basi Fragrances: Pricing A CRY OF FREEDOM. Everything that has to do with the horizon and the ocean is always synonymous also with freedom. This perfume is a cry to the four winds full of strength and serves as an escape route from the hottest days and the most stressful moments. Spanish fashion brand ARMAND BASI presents their newest fragrance under the L'Eau Pour Homme collection. This line started in 2010 offering the signature L'Eau Pour Homme edition, followed by L'Eau Pour Homme Intense Vetiver (2020) and L'Eau Pour Homme Blue Tea (2021). The newest creation L'EAU POUR HOMME WOODY MUSK was signed by two perfumers, Aurelien Guichard and Jerome di Marino, described as a woody, musky, clean scent.

Ardent and self-confident, beautiful and modern – the perfume house Armand Basi was born in distinctive Spain and personifies a typical Spaniard. The history of the brand's perfumes

we will call you back!

In 1999, the family business launched its debut perfume line, which broke sales records in its native Spain. In 2000, the men's series was supplemented with a pair of perfumes for women for the first time. They complemented each other perfectly with a bright and bold sound. Their presentation became an excellent start to the successful development of the perfumery direction. Armand Basi: concept, philosophy and design Models, not celebrities, take part in promotional campaigns for the manufacturer's fragrances. Eminent perfumers are invited to create compositions. Olivier Cresp, Francis Kurkdjian, Alberto Morillas de Firmenich, Francoise Caron and others worked with the brand. This fragrance was launched in 2010 by the perfumer Francis Kurkdjian, who surprised us with this incredible breath of fresh and pure air, which invites us to travel the ocean and enjoy its aromas, emotions and energy, all positive and transmitting calm and serenity.