I bought this a couple days ago,” one customer shared for the Eczema Therapy treatment. “The eczema on my face was dry red and my face was swollen. After two days of using this, it was completely gone. My skin has never been this soft.”

In 1945, they put their hypotheses to the test by conducting a series of experiments involving raw cereal and oats with the Mayo Clinic Dermatology Center. The result? A super soothing bath formula that needed to be shared with the world. Formulated to be gentle enough for baby's delicate skin, AVEENO Baby Calming Comfort™ Bedtime® Bath & Wash is blended with soothing natural oat extract, a soft aroma of vanilla and the calming scent of lavender, and helps calm your baby before bedtime. At AVEENO® Baby we carefully select high quality oats to preserve their protective, moisturising and soothing properties. AVEENO Baby Calming Comfort™ Bedtime® Bath & Wash’s gentle formula is designed to preserve your baby's skin microbiome. It is pH-balanced, tear-free and leaves your baby's skin feeling clean, nourished and healthy-looking. Since its debut, this New York-based cosmetic brand has produced formulas for the face, skin, and hair. The company states that they utilize natural ingredients within their blends in a sustainable manner. In a heartwarming message, Aveeno concludes that they’ll continue to pave the way for holistic beauty.With a company as old as Aveeno, you’d think that 77 years of skincare experience would result in thousands of happy customers. And…they don’t disappoint! It seems that the mix of colloidal oatmeal, natural additives, and overall company transparency does wonders in elevating a brand’s reputation. Who knew? Believing nature holds the secret to human health, two American brothers, Sidney and Albert Musher began studying the benefits of oat in 1945. Oat was an ingredient used in skincare since ancient times for its ability to soothe and nourish the skin. The brothers discovered the powers of finely milled colloidal oatmeal to manage dry skin conditions. The famous Mayo Clinic dermatologists recognised their pioneering work and the AVEENO® brand was born. We will continue to partner with scientists who are discovering natural ingredients that enhance the skin’s well-being, because we are mindful of our legacy of innovation. Independent reviewers, such as The Pink Velvet Blog, also left a favorable review of the Aveeno Daily Moisturizing Lotion. “It actually improves skin texture and skin health over time. I am an oily skin person and I still love it purely because it not only moisturizes for that particular moment but heals the skin for real in the long run.”

The AVEENO® Baby 3-step routine* is a clinically proven routine which helps your baby fall asleep faster and stay asleep longer. It consists of warm bath, massage, and quiet time. Formulated with Colloidal Oatmeal, a known prebiotic with the ability to support the growth of microorganisms naturally found in baby’s skin microbiome*, AVEENO Baby Calming Comfort™ Bedtime® Lotion helps protect your baby's delicate skin, keeping it moisturised for 24 hours. The AVEENO® Baby 3-step routine* is a clinically proven routine which helps your baby fall asleep faster and stay asleep longer. It consists of warm bath, massage, and quiet time.*routine consists of bath, massage & quiet time. Tested on babies 7 months+, 1 week+ use I LOVE this lotion. I have dry/sensitive skin and have used different creams and lotions over the years trying to keep my skin hydrated. This really lasts the whole day! My skin has never been softer.” With gentle lavender & vanilla scent, AVEENO Baby Calming Comfort™ Bedtime® Lotion’s gentle formula is designed to help soothe your baby's delicate skin and leaves it feeling soft, smooth, healthy-looking, comfortable, and nourished. This non-greasy lotion is pH-balanced, free from dyes and is paediatrician & dermatologist tested.

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Since then, we’ve published 70 years of clinical evidence supporting the benefits of oat and other natural ingredients. More recently, our research has been instrumental in advancing the scientific understanding of the microbiome throughout the human body, at every stage of life. Today, AVEENO® scientists are industry experts on the microbial diversity of both healthy and compromised skin.