Chemical Processing: Prepare the hair for any colour or chemical processes like relaxing, highlights and Brazilian straightening. Apply 3-5ml directly on dry hair before colour and chemical treatments. Gently massage the product through to help penetrate the hair cuticle, do not rinse. Then add 3-5ml to the colour or bleach mix and continue the process as usual. Moroccanoil was founded by Carmen Tal in 2008 after a bad experience with severely damaged hair. Tal underwent an argan oil treatment in a salon in Tel Aviv which delivered instant results, and she knew that she had to bring this product home with her. Soon, the first Moroccanoil products infused with argan oil were being bottled in the same iconic, amber-tinted bottles that still protect the UV-sensitive Moroccanoil formulas today. Moroccanoil works perfectly alongside coloured or over-styled hair, as well as extensions, to inject vibrancy and vitality to your look. The unique absorption properties mean Moroccanoil is non-oily. It blends with other styling products and speeds up drying time. Protection: Apply a small amount to dry hair to help protect from environmental damage, particularly when travelling to hotter climates. It's now an internationally recognised brand that's sold in over 65 countries around the world, and its haircare range includes over 50 different products, with further lines of Moroccanoil skincare also available. Like the original formula, most Moroccanoil products included in the range today utilise the natural properties of argan oil to nourish and hydrate the skin and hair. Argan oil is a natural ingredient with high levels of vitamins, minerals, and antioxidants that have been used by women in the Mediterranean for years.

Argan oil, a signature ingredient of Moroccanoil, acts as powerful antioxidant and an efficient UV protector. It's the perfect solution for dry, brittle, over-exposed hair, or as a preventative measure when venturing out into the sun. The vitamins work into the hair follicles to strengthen and nourish, whilst increasing elasticity for added bounce. Fatty acids alongside Omega-3 oils fill in gaps in the hair strands, leaving you with a fuller head of hair.

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